Your business needs marketing leadership...

…not another agency.

What Clients Say

A marketing partner you can actually rely on.

“I cannot recommend Louise highly enough. Louise is professional, friendly and most of all knows her industry inside and out.
She has added so much value to our Company by overhauling our advertising campaigns using her expertise. Our new campaigns have significantly increased our conversion rate resulting in an increase of new business. In addition, through Louise’s knowledge, she has even reduced our Company expenditure on advertising overall with much better results which really has been impressive!
My only regret is that we did not engage Louise sooner.
Thank you Louise for all of your help, we can really see the value of targeted marketing thanks to you.”

Joanna Gooden Partner, Apex Employment Solicitors

“Louise supported us during a period of change, bringing energy and a willingness to get stuck into a broad range of marketing activity. She was proactive in contributing ideas and flexible in adapting to evolving priorities.
She’s collaborative, approachable and committed to delivering value, and I appreciated her readiness to take on different challenges as they arose.”

Sarah Clark, CEO, The Legal Director

Enquiries from 1–2/week to 5/day Ad spend cut 50%

Apex Employment Solicitors wanted to evaluate the effectiveness of their Google Ads campaigns and improve the return on advertising spend (ROAS).
I conducted a detailed review of their existing Google Ads setup to assess its performance and true value.
From the review I identified inefficiencies in the account. I restructured the campaigns, creating more targeted Google Search ads tailored to the firm’s key audiences.
The revamped approach led to a budget reduction of 50% with a dramatic increase in inquiries, rising from 1-2 per week to up to 5 per day.

New partnerships and inbound opportunities unlocked

To elevate Navigate Video’s public profile and industry presence through strategic LinkedIn content, podcast features, and event participation.
- Developed a content strategy for LinkedIn that positioned Navigate Video as a thought leader in their field, driving engagement and visibility.
- Secured a feature on a prominent eCommerce podcast, allowing Navigate Video to share insights and connect with a broader audience.
- Organised for the CEO to speak at relevant industry events, further establishing the company’s authority and expanding its professional network.
Navigate Video’s enhanced presence on LinkedIn and through industry podcasts and events led to increased brand awareness and positioned the company as a go-to expert in the YouTube Agency space, driving new business opportunities and partnerships.

Creating a structured marketing function

- The Legal Director wanted to build a more structured and scalable approach to generating new business, moving beyond ad hoc marketing efforts to create a consistent pipeline of qualified leads.
- Drove lead generation by developing a bespoke quiz to qualify prospects and capture warm leads automatically.
- Produced targeted video content to build authority and engagement.
- Created bespoke nurturing events designed to convert warm prospects into clients.
The Results:
A consistent pipeline of higher‑quality enquiries and a clearer route from interest to new client instruction.

From clarity to ongoing growth:

Choose the Level of Support You Need

Strategic Advice - when you need an outside view and a plan

I'll look at everything you're doing now, tell you plainly what's working and what isn't, and give you a prioritised plan your team or agency can run with. It's a one-off piece of work, not an ongoing retainer.

Fractional Head of Marketing & Growth - when you need someone to own the whole picture.

I become your head of marketing on a part-time basis. I set the strategy, manage your agencies and suppliers, sign off campaigns and report back on what it's all bringing in. You get a senior marketer without the salary, the recruitment fee or the six-month search. It suits growing businesses that need proper marketing leadership but aren't ready to hire in-house.

Growth Engine™ - when you need a structured system for generating better enquiries.

For firms where the expertise is the product. Over 90 days we sharpen how you describe what you do, get your people's knowledge in front of the right audience and set up a simple, repeatable way of turning that interest into enquiries.

Find out where your marketing is leaking opportunity.

If you’re not ready to chat why not take my free 3-minute Marketing Impact Test and get a tailored view of where your marketing is strongest, where the gaps are and where you should focus next.

TAKE THE TEST